Dragjyoti Chahar
A strategically-minded and data-driven professional, I bring a unique blend of performance marketing acumen and a keen understanding of product management. Graduating from Upraised has fortified my skills in developing, launching, and managing high-impact products. My problem-solving prowess is backed by my ability to translate complex data insights into actionable recommendations, a skill honed during my tenure as a performance marketer. This unique fusion of experiences allows me to bridge the gap between marketing teams and product development. As I transition into a full-fledged Product Management role, I am confident that my distinctive blend of skills, dedication, and strategic approach makes me an exceptional candidate poised to deliver substantial value.
Resume
Projects
Published Work
Observations
Work Experience
Senior Digital Marketing Associate (Marketing)
Dentsu International
July 2022 - April 2023 • 9m
Digital Marketing Specialist
mentorstudents.org
June 2021 - February 2022 • 8m
Education
AKTU
BTech - Information technology
2017 - 2021
See Resume
Projects
Here is my take on the problem statements which were of particular interest to me
PRD
Increasing Revenue from CRED Store of CRED by 17% YoY
The PRD covers the necessary improvements to be implemented in the CRED Store to drive revenue growth for CRED. The primary objective is to increase revenue by 17% Year over Year (YoY) for CRED.
CRED
•Finance
PRD
Increase revenue by 20% for Udemy by launching new Product Categories.
This PRD is a detailed strategy for Udemy to boost revenue by 20% (YoY) by launching new product categories. It includes user segmentation, user stories, key metrics, and a detailed analysis of India's Ed-Tech market
Udemy
•Education